Primary Colors
A man joins the political campaign of a smooth-operator candidate for President of the United States of America.
DistributorUniversal Pictures
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Opening$12,045,395
1,965 theaters
1,965 theaters
Budget$65,000,000
Release DateMar 20, 1998
-
Jun 25, 1998
MPAAR
Running Time2 hr 23 min
GenresComedy
Drama
In Release287 days/41 weeks
Widest Release1,976 theaters
IMDbPro
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| Date | Rank | Weekend | %± LW | Theaters | Change | Avg | To Date | Weekend |
|---|---|---|---|---|---|---|---|---|
| Mar 20-22 | 2 | $12,045,395 | - | 1,965 | - | $6,129 | $12,045,395 | 1 |
| Mar 27-29 | 3 | $7,005,780 | -41.8% | 1,968 | +3 | $3,559 | $22,244,315 | 2 |
| Apr 3-5 | 5 | $4,702,920 | -32.9% | 1,976 | +8 | $2,380 | $28,944,755 | 3 |
| Apr 10-12 | 10 | $2,410,545 | -48.7% | 1,779 | -197 | $1,355 | $32,735,465 | 4 |
| Apr 10-13 Easter wknd | 2 | $2,631,295 | - | 1,779 | - | $1,479 | $32,956,215 | - |
| Apr 17-19 | 12 | $1,534,305 | -36.4% | 1,317 | -462 | $1,165 | $35,158,705 | 5 |
| Apr 24-26 | 18 | $833,400 | -45.7% | 926 | -391 | $900 | $36,379,432 | 6 |
| May 1-3 | 16 | $550,515 | -33.9% | 734 | -192 | $750 | $37,147,192 | 7 |
| May 8-10 | 15 | $313,045 | -43.1% | 457 | -277 | $685 | $37,613,382 | 8 |
| May 15-17 | 15 | $237,695 | -24.1% | 347 | -110 | $685 | $37,939,277 | 9 |
| May 22-24 | 7 | $198,915 | -16.3% | 267 | -80 | $745 | $38,231,557 | 10 |
| May 22-25 Memorial Day wknd | 14 | $242,970 | - | 267 | - | $910 | $38,275,612 | - |
| May 29-31 | 16 | $153,735 | -22.7% | 277 | +10 | $555 | $38,494,807 | 11 |
| Jun 5-7 | 16 | $140,220 | -8.8% | 246 | -31 | $570 | $38,714,217 | 12 |
| Jun 12-14 World Cup (France) | 17 | $85,920 | -38.7% | 179 | -67 | $480 | $38,856,507 | 13 |
| Jun 19-21 World Cup (France) | 16 | $61,875 | -28% | 104 | -75 | $594 | $38,966,057 | 14 |
