The Lorax

A 12-year-old boy searches for the one thing that will enable him to win the affection of the girl of his dreams. To find it he must discover the story of the Lorax, the grumpy yet charming creature who fights to protect his world.

Summary Details
DistributorUnited International Pictures
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Opening$192,097
148 theaters
Budget$70,000,000
Release DateMar 23, 2012
MPAAPG
Running Time1 hr 26 min
GenresAdventure Animation Comedy Drama Family Fantasy Musical
In Release284 days/40 weeks
Widest Release148 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Mar 23-253$192,097-148-$1,297$192,0971
Mar 30-Apr 16$137,682-28.3%125-23$1,101$341,1542
Apr 6-86$163,777+19%106-19$1,545$563,9023
Apr 13-156$103,069-37.1%95-11$1,084$765,2874
Apr 20-2210$75,947-26.3%80-15$949$845,1915
Apr 27-2914$34,649-54.4%70-10$494$881,5716
May 4-614$30,378-12.3%52-18$584$906,6887
May 11-1313$25,096-17.4%43-9$583$933,4118
May 18-2011$21,544-14.2%41-2$525$968,4829
May 25-2710$7,316-66%33-8$221$976,03810
Jun 1-310$32,585+345.4%30-3$1,086$1,010,13511
Jun 8-1014$12,629-61.2%26-4$485$956,08012
Jun 15-1715$16,180+28.1%28+2$577$974,74213
Jun 22-2414$15,175-6.2%26-2$583$992,72514