The Help

An aspiring author during the civil rights movement of the 1960s decides to write a book detailing the African American maids' point of view on the white families for which they work, and the hardships they go through on a daily basis.

Summary Details
DistributorWalt Disney Studios Sony Pictures Releasing (WDSSPR)
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Opening$23,094
17 theaters
Budget$25,000,000
Release DateFeb 17, 2012
MPAAPG-13
Running Time2 hr 26 min
GenresDrama
In Release319 days/45 weeks
Widest Release17 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Feb 16-1919$23,094-17-$1,358$23,0941
Feb 23-2619$16,229-29.7%17-$954$47,1862
Mar 1-426$5,185-68.1%5-12$1,037$56,1703
Mar 8-1123$3,966-23.5%2-3$1,983$61,1594