When in Rome

Beth is an ambitious young New Yorker who is completely unlucky in love. On a whirlwind trip to Rome, she impulsively steals some coins from a reputed fountain of love, and is then aggressively pursued by a band of suitors.

Summary Details
DistributorUniversal Pictures International (UPI)
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Opening$17,195
6 theaters
Release DateMar 19, 2010
MPAAPG-13
Running Time1 hr 31 min
GenresComedy Romance
In Release288 days/41 weeks
Widest Release6 theaters
DateRankWeekend %± LW TheatersChange AvgTo DateWeekend
Mar 19-212$17,195-6-$2,865$19,9921
Mar 26-284$6,937-59.7%6-$1,156$36,5692
Apr 2-47$3,274-52.8%6-$545$43,8163
Apr 9-1112$2,145-34.5%5-1$429$52,1584
Apr 16-1817$704-67.2%3-2$234$54,7485
Apr 23-2518$471-33.1%2-1$235$54,3266
Apr 30-May 222$9-98.1%1-1$9$55,1677
Jun 25-27
World Cup (South Africa)
24$7-1-$7$50,41915
Jul 16-1819$76-1-$76$53,85118
Aug 6-821$41-1-$41$55,44921